Marketing Manager - Partnering Business

Ever wondered how your skills and unique background could impact the world of tomorrow? Join our Partnering Business division and bring your passion and talent to work. Marketing Manager – Partnering Business (100%) Männedorf, Zürich Your contribution Are you passionate about strategic marketing and eager to make a real impact in the life sciences and diagnostics industry? In this exciting role, you will be a key member of our Partnering Business Marketing team, working closely with regional commercial teams, LSB Marketing, Brand, and Internal Communications. You will develop and execute strategic marketing plans, lead integrated campaigns, and drive brand awareness for our Cavro components and partnering business. Your creativity and analytical mindset will help us generate demand, support sales, and continuously optimize our marketing performance on a global scale. Responsibilities Develop and execute strategic marketing plans for Cavro components and assigned focus areas Design and lead integrated, multi-channel campaigns, including Account-Based Marketing (ABM) initiatives Plan and execute product launch campaigns for the components division Create and manage compelling multi-channel marketing content Manage assigned marketing budgets and resources efficiently to ensure high-impact execution Analyze campaign performance to identify insights and continuously improve results Partner with regional commercial teams to align marketing and sales efforts Lead, execute, and support local and global events related to the Partnering Business Collaborate cross-functionally with LSB Marketing, Brand, Internal Communications, and global regional teams Your background We’re not just looking for hard skills: We’re looking for people who bring their passion and talent to work. University degree (BA or MA) in Marketing, Business Administration, or similar Proven experience in international B2B marketing, ideally in life sciences or technology Excellent English skills; German or other languages are a plus Strong command of Microsoft 365 tools (Teams, Excel, PowerPoint, SharePoint) Solid understanding of digital marketing channels (SEO, SEM, social media, email marketing) Experience with CRM platforms (e.g., Salesforce, C4C) and marketing automation tools (e.g., HubSpot) Strong communication and storytelling skills Analytical mindset and interest in data-driven marketing Cross-functional collaboration and teamwork Adaptability and ability to manage change Customer-centric mindset Skilled in project and budget management Creative thinker with a drive for continuous improvement and innovation W hat makes working at Tecan unique The chance to make it count and to have an impact on the world of tomorrow Working in an international and diverse environment The chance to grow your career within the company Feel empowered by our strong and unique company culture Comprehensive compensation and benefits package Join Tecan, a great place to work! Read about our recent certification from Great Place to Work . We’re looking forward to receiving your application online. Please submit your CV or resume (w/o picture and w/o cover letter, reference letters and diplomas are optional).